Privacy Policy
Privacy Policy
Current as at 25 August 2026
Introduction
- This the privacy policy for the Black Peach Group, which comprises Black Peach X Pty Ltd, Black Peach Touring Pty Ltd, Summertime Series Pty Ltd and any of our other subsidiaries or related companies as notified to you from time to time. We are committed to protecting your privacy when managing your personal information.
- In this policy:
- “Black Peach”, “we”, “us” or “our” means the Black Peach Group comprising the entities listed above, or any one of them as the context dictates;
- “you” or “your” means any individual about whom we collect personal information; and
- “personal information” means information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information or opinion is true or recorded in a material form or not.
- The purpose of this Privacy Policy is to tell you about the kind of personal information we collect (and how we collect it), how we may use and/or disclose that information, and how you can access and correct it or make a privacy complaint.
Changes to Privacy Policy
- We may modify this Privacy Policy from time to time. The effective date will be displayed at the beginning of the policy.
Personal information we collect
- The kinds of personal information we collect from you will depend on the circumstances of collection and the service that we are providing to you.
Personal information and sensitive information
- We collect personal information, such as:
- your personal details (e.g. your name, gender and date of birth);
- your contact details (e.g. address, phone number and email address);
- information about your interests and preferences, including your online activity and behaviours; and
- any other information you provide to us or that we receive from a third party. As examples, this might include:
- any communications or interactions you have with us;
- if you apply for a role with us, a copy of your CV and any verification or supporting documentation or references you provide; and
- if you provide us with your services or represent an organisation that we deal with, relevant information about our dealings with you.
- You acknowledge that the personal information we collect from you is your own information or that you have authority to provide. If you provide us with personal information about another person, you must ensure that you have their consent to do so, and you have notified them about this Privacy Policy.
- We do not generally collect sensitive information, such as racial or ethnicity information, political opinions or associations, criminal records or health information, unless this is incidentally provided to us.
Unsolicited information
- Where unsolicited information is received by us (such as through our social media pages) we will determine, within a reasonable period of time, whether or not we would be permitted to collect the information under the APPs. If collection is not permitted, we will destroy the information or ensure it is de-identified as soon as practicable. Otherwise, we may retain the information in accordance with the terms of this policy.
Website information
- We may collect information about visitors to any websites which are owned, operated or under the control of the Black Peach Group (each, a “website”), such as:
- statistical information about the number of visitors and the date, time and duration of visits;
- the domain/URL from which a visitor accesses our websites; and
- the visitor’s internet protocol (IP) address.
- We do not collect information about the identity of the visitors to our websites, unless they voluntarily provide that information. However, from time to time, it is possible that the above information may be reasonably capable of identifying you and, where this is the case, we will treat it as personal information in accordance with the terms of this policy.
How we collect personal information
- We will only collect personal information through lawful and fair means and not in an unreasonably intrusive way.
- Generally, we collect your personal information when you deal with us directly, including:
- when you request products or services from us;
- if you complete a survey, make an enquiry, provide feedback or make a complaint to us;
- when you sign up to use a particular service such as our newsletters, mail outs, loyalty or rewards program or enter into a competition operated by us;
- via our website or our social media pages, via forms or correspondence (ie by mail or email), over the phone or in person; or
- when you apply for a role with us, provide us with products or services, or otherwise deal with us in the course of operating our business.
- We may also collect personal information through our suppliers, related bodies corporate and our third party service providers (such as data relating to survey responses) so that we may provide a better or more relevant service to you.
Use of personal information
- We will use your personal information for the purpose for which it was collected, or a related secondary purpose which you would reasonably expect it to be used for. We will not use it for any other purpose without your consent, unless permitted or required by law.
- Generally, we will use your personal information for the following purposes:
- providing the services you have requested from us, including:
- to deliver services to you;
- to register you for a service requested by you, such as our newsletter(s), mail outs, rewards program(s) or competitions and administering such services; and
- to respond to any enquiries, feedback or complaints made by you;
- direct marketing of services which we believe may interest you, including updates and developments, special events or promotions;
- analysing, assessing and improving our website and services, and making them more relevant to you;
- improving our website or social media pages;
- managing our recruitment, suppliers, and internal business operations and processes; and
- any other purposes you have consented to or that is otherwise required or permitted by law.
- providing the services you have requested from us, including:
Direct marketing
- We will only use your personal information to send you marketing communications if we have your consent, or if we have collected the information directly from you and you would reasonably expect it to be used or disclosed for this purpose.
- You may “opt out” of receiving marketing communications by using the unsubscribe function in our communications or contacting our Privacy Officer.
Cookies and similar technologies
- We may use “cookies” and similar technologies (such as pixels, tags and web beacons) on our websites and social media pages to enhance your experience and help us improve our services.
- Cookies are small data files stored on your device that help us remember your preferences and understand how you use our websites.
- We may allow certain third parties to place cookies and similar technologies on our websites to provide analytics, advertising and other services. These third parties may collect information about your online activities over time and across different websites and services.
- Most internet browsers are set to accept cookies by default. If you do not wish to receive cookies, you can change your browser settings to refuse cookies or notify you when cookies are being used.
- If you disable cookies, some features of our websites or online services may not function as intended.
Disclosure
- We may disclose your personal information to other members within the Black Peach Group in connection with the purposes for which we collected it (or as otherwise described in this policy)
- We may also disclose your personal information to other third parties from time to time, such as:
- suppliers, contractors and third party service providers we use in the ordinary course of our business, for example ticketing providers, event partners and promoters, marketing agencies, software and technology providers, competition and survey providers, and data processing companies;
- our insurer and professional advisers;
- prospective purchasers, investors, financiers or advisers in connection with a business sale or restructure of Black Peach’s business or assets; and
- government authorities or other third parties as required by law.
- We will not sell or receive payment for licensing or disclosing your personal information.
Automated decision-making
- We may use computer programs, algorithms or similar technologies to assist us with decision-making in connection with our business, including to help us operate, improve and personalise our services, manage security and fraud prevention, administer promotions or customer communications, and analyse engagement with our websites, social media pages and services.
- Where we use these technologies to make, or substantially assist us to make, decisions that could reasonably be expected to significantly affect your rights or interests, we will use personal information only as reasonably necessary for those purposes and in accordance with this policy.
- The kinds of personal information that may be used for these purposes include contact details, transaction or booking information, preferences, online activity and usage information, communications with us, and other information described in this policy.
- If you have any questions about our use of automated decision-making technologies, including how they may affect you, you can contact our Privacy Officer using the details set out below.
Transfer of personal information outside Australia
We may disclose personal information to our third party service providers, including relationship management (CRM), marketing technology and data processing service providers, ] located overseas, including in the United States of America.
Security
- We have implemented security measures to ensure personal information is protected against loss, misuse, interference and unauthorised access.
- Reasonable steps are taken to destroy or permanently de-identify any personal information that is no longer required.
- We review and update our security measures in light of current technologies. You should, however, be aware that the internet is not a secure environment and information sent via the internet (including email) cannot be guaranteed to be totally secure.
Access and correction
- You may request access to or correction of personal information that we hold about you by contacting our Privacy Officer using the details below.
- We will process any requests for access to personal information within a reasonable period. We may charge a nominal fee for supplying personal information.
Complaints
- If you have any complaints about our management of your personal information, please send your complaint in writing to our Privacy Officer at the address or email address below.
- Our Privacy Officer will consider your complaint and advise you of their decision in writing within a reasonable time.
- If you are not satisfied with our decision, you can contact the Office of the Australian Information Commissioner using the contact details available here.
Privacy Officer
Black Peach Group Privacy Officer